THE POWER OF HABIT
Why We Do What We Do and How to Change It
The Habit Cure xi
PART ONE The Habits of Individuals
1. ΤΗE HABIT LCΟΡ
How Habits Work
3
2. THE CRAVING BRAIN
How to Create New Habits
31
3. THE GOLDEN RULE OF HABIT CHANGE Why Transformation Occurs
60
PART TWO
The Habits of Successful Organizations
4. KEYSTONE HABITS, OR THE BALLAD OF
PAUL O'NEILL
Which Habits Matter Most
5. STARBUCKS AND THE HABIT OF SUCCESS
When Willpower Becomes Automatic
127
6. THE POWER OF A CRISIS
154
How Leaders Create Habits Through Accident and Design
7. HOW TARGET KNOWS WHAT YOU WANT BEFORE YOU DO When Companies Predict (and Manipulate) Habits
182
PART THREE
The Habits of Societies
8
SADDLEBACK CHURCH AND THE MONTGOMERY BUS BOYCOTT How Movements Happen
215
9. THE NEUROLOGY OF FREE WILL
Are We Responsible for Our Habits?
245
APPENDIX
Cue
Click
Routine
THE HABIT LOOP
Reward
Good and bad habit how to change and adopt and how it affect for your betterment
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